Google Gold

I had long wanted to start a blog to document and share my experiences of studying abroad since high school but never took the initiative. This class provided me with the great opportunity of finding out just how easy it was to set up a blog and use the platform to get your stories to the world. However, since this was a first time experience I have yet to get to a level of sophistication where I can use strategic tools and promote the blog to audiences. In fact I first became familiar with such strategies when we had a guest speaker specialized in online advertising back at the beginning of the semester; my keywords were textbooks, start up, entrepreneurship etc. The only social media I used was Google Plus and to my surprise my shares were viewed by a lot of people despite the fact that this is not a popular social network for the people I know. My first few posts were viewed the most because I believe people were curios to know about this entrepreneurial idea, and as the exercises became more formal and repetitive that interest decreased over time. My very top reviewed article was the Free Money post, perhaps people were fooled by the title. My keywords are extremely competitive hence I didn’t dream of them making to first results of Google, that would be an unrealistic goal.